Tong Seng Produce is proud to support the 16th FairPrice Walk for Rice+ @ South East, an impactful initiative that helps vulnerable families in the South East District.

For every 300 metres walked or run, the FairPrice Foundation will donate a bowl each of white rice, brown rice, and oatmeal to families, offering tangible support to the community. The event aims to raise 500,000 bowls of white and brown rice, and 50,000 bowls of oatmeal, for 7,000 families in need.

At Tong Seng Produce, we are privileged to contribute to this worthy initiative. Knowing that our rice will help nourish families further strengthens our commitment to giving back and supporting our community.

Tong Seng Produce is pleased to announce our participation in the Charity Golf Tournament 2024, a memorable day filled with camaraderie and community spirit. Our team enjoyed a friendly competition on the green, but more importantly, we had the opportunity to give back by proudly supporting Food from the Heart, a renowned organisation dedicated to alleviating hunger and food insecurity in Singapore.

Through our contribution, we continue to uphold the values encapsulated in our motto: “好人好事好米” – Good Man, Good Deed, Good Rice. This guiding principle reflects our commitment to making a positive impact on the lives of those in need, as we strive to deliver more than just rice, but hope and support to our community.

Tong Seng Produce celebrates this Hungry Ghost Festival by offering our Lunar 7th Month Packages 2024.
Island wide Free Delivery for order amount $200 & above.
Minimum 2 working days in advance before date of delivery.

Dial TSP hotline: 6756 6128 for sales inquiry.

*For every $1000 of purchase, a packet of 10kg SongHe fragrant rice will be issued if the goods were delivered to the venue of 7th month celebrations.

Don’t our elders all love practicality and functionality?
Gift this to your loved ones as a simple token of your love and concern to them.

Available at selected online grocers.

For bulk purchases, please dial 6756 6128 for sales enquiries.
While stocks last.

SōngHè is  proud to be the Main Sponsor for  Money No Enough 3 The Movie, a local blockbuster movie that we are sure Singaporeans will relate and enjoy!

Coming to you in cinemas next January 2024, we will love to treat you to a movie date with a loved one.

100 pairs of movie tickets for Money No Enough 3 The Movie is set to be won!

Get ready for an extraordinary chance to meet the cast in person, watch the movie, and receive autographed posters!

Each winner gets 2 tickets for GV Gold Class or Golden Village Cinema!

5 Lucky Winners: 2 X Gala Premiere Gold Class Tickets & Autographed Posters and a chance to meet the movie cast!

20 Lucky Winners- 2 X Gala Premiere Tickets & Autographed Posters

75 Lucky Winners- 2 X MONEY NO ENOUGH 3 movie tickets

MONEY NO ENOUGH 3 Gala Premiere will be held on 30 Jan 2024 (Tue).

Purchase any of the following 7 items:

10kg SōngHè Fragrant Rice
5kg SōngHè Fragrant Rice
5kg SōngHè New Crop Rice
5kg SōngHè Noble Brown Rice
5kg SōngHè Noble Red Rice
5kg SōngHè Jasmine Brown Rice
4.5kg Shokaku Japonica Rice

Note:

• To be eligible for the lucky draw, please make sure to take a photo of your receipt clearly showing the purchased SōngHè product and the receipt number.
• Each receipt equals to one entry for the Lucky Draw.
• Multiple entries with the same receipt will be disqualified for fairness.

Campaign runs from 4 December 2023 (Mon) till 21 January 2024 (Sun). Submission of entries will close on 21 January 2024 23:59.

Winners will be contacted via WhatsApp and/or phone call.

Good luck!

We are delighted to share that we attained our ISO 22000 Certificate last October 2022.

What does ISO 22000 actually means for Tong Seng Produce?

ISO 22000 sets out the requirements for a food safety management system and Tong Seng Produce is certified to it. As an organization, we demonstrate our ability to control food safety hazards in order to ensure that the food that we import in is safe for all consumers.

At Tong Seng Produce, we promise to take necessary measures to ensure standards, and hence for customers to consume our products with a peace of mind.

SōngHè is proud to partner Care Corner Singapore (@carecornersg) in reaching out to those in need.

With kindness being one of our core values, we are excited to embark on ‘A Grain of Care’ Campaign, which aims to support the underprivileged communities with food and finances.

Your contribution will support more than 20,000 lives in many ways possible; such as helping low-income families receive help for their children’s education, supporting vulnerable seniors with daily necessities and providing counselling sessions for individuals to cope with mental health challenges.

100% of the proceeds will go towards supporting the beneficiaries directly.

A simple act of kindness can uplift the lives of the disadvantaged within our community. SōngHè encourages you join us in doing good and bringing care.

To find out more about how you and/or your company can support the cause, you may contact Care Corner’s Corporate Partnership team at partner.us@carecorner.org.sg or 6978 3634. Care Corner welcomes donations in personal capacities as well.

*Care Corner Singapore is a registered Institution of a Public Character (IPC). All donations $10 and above will be eligible for 250% tax-deduction on the donated sum (from now till 31 December 2023).

Tong Seng Produce is proud to announce our Chinese New Year Islandwide Promotion 1 December 2022 – 15 February 2023.

Times have been challenging for Singaporeans, and thus we believe that a price off promotion is the best way for consumers to enjoy savings in the most practical way.

It is now available in all supermarkets and online grocers. While stocks last.

GOODNESS BEGETS GOODNESS is a catchphrase that is part of SōngHè’s DNA. By helping to maintain a sustainable food culture for future generations, SōngHè is building a healthier community.

Established in 1990, SōngHè is a trusted homegrown brand that offers quality-assured rice products for ordinary Singaporeans. Driven by its mantra of ‘Good Man, Good Deeds, Good Rice’, SōngHè employees work diligently to ensure that supermarkets, hawker stalls, restaurants and homes in Singapore are well-stocked with quality cooking staples at all times.

An integral part of SōngHè’s core values is looking at ways to spread kindness that instil noble living. By featuring kind acts in its promotional material, SōngHè spurs on the community to do good deeds. The brand also gives back to society by sharing goodwill whenever possible. This year, SōngHè will collaborate with organizations and schools to participate in its Crane-Folding Kindness Campaign and will donate 100g of rice grains to the needy for every crane folded.

SōngHè has been a Trusted Brand in the Rice category since 2010.

TB2022 eBook Editorial on SōngHè
TB2022 website feature on SōngHè